Product Quality and Appeal

Delicious products are of superior quality made with innovative and proprietary processes. Higher quality seasonings are part of the reason for the popularity of De-lish-us®  brand of snack items. Daily production ensures product freshness and quick turnaround on orders.  Attractive packaging not only seals in flavor for longer shelf life, it also ensures rapid turns.

Complete Range of Product Lines

Delicious is the only Wisconsin company to offer 82 snack items. The breadth and depth of the Delicious product lines maximizes the profit potential of every sales call and delivery stop. Ongoing research and development and a “knack for snacks” developed over seventy five years enables Delicious to provide products that appeal to the palates of Midwesterners of all ages in their niche markets. New products are constantly being offered to anticipate trends, while the “old standbys” are given constant scrutiny and subtle taste refinements to stay abreast of any changes in consumer tastes.

Continuity and Commitment from an independent, family owned company

The complex snack food business is the only business the Hollnbacher family has been involved with for the past seventy five years.  Problems are addressed and dealt with immediately.  Food brokers, distributors, retail accounts and end users can deal one-on-one with top management.

Ideal Location - with room for growth

From their Waupaca location in Central Wisconsin, Delicious can readily serve customers throughout Wisconsin, Northern Illinois, Eastern Minnesota and the Upper Peninsula of Michigan. There is inherent flexibility to increase production of any of the product lines, and the company is presently completing plans for future plant expansion.